Wednesday, April 15, 2009

Landlords: Calls do not Equal Rentals

One of the things Landlords first notice when using our service is that less people are looking at their property than when they were marketing it.

The reason is because we are filtering a majority of the calls incoming.

For instance, if someone calls on your sign and they think it is a 3 Bedroom house with 2 bathrooms when in fact it is a 2 bedroom, we do not show that property.

A tenant may not have the income to support your property and we quickly direct them to another that does.

Using this over-the-phone pre-screening method, we cut down on unnecessary showings which are a time waster for both Landlords and Tenants alike.

So what are the numbers?

20 calls may come in
5 may be valid and qualified calls (they meet your criteria or want to see the home).
2 may look at the place.
1 may take it.

When you were marketing you may have shown the place 5 times to get to that one. We just went that extra step over the phone to not waste people's time.

So have patience as we may be taking in 20 calls just to get that one valid renter. It does not mean there is no action on the property - it means we are saving everyone's time.

I can't tell you how many places rent with only one showing!